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Obtaining Active Parental Consent for Evaluation Research: A Case Study
Knowlton Johnson
Community Systems Research Institute, Inc., 1300 South Fourth Street, Suite 300, Louisville, KY 40208
Denise Bryant
Dward Rockwell
Mary Moore
Betty Waters Straub
Patricia Cummings
Carole Wilson
This study assesses the effectiveness of a strategy for obtaining active written parental consent for the outcome evaluation of an alcohol, tobacco, and other drug (ATOD) abuse prevention program. A local school-based strategy that was implemented in 16 middle schools in ten rural and suburban school districts is presented. Using a multiple case study approach and an adequacy of performance analysis, it was found that seven of the ten districts achieved a minimum consent rate goal set at 70% (ranged from 53% to 85%, average rate of 72%). Only two districts achieved a desired consent rate of 80%. Interviews with a key contact person in each school district provided profile information that distinguished districts that were successful in implementing an active parental consent strategy from those that were not successful. A cost effectiveness analysis showed that this local school-based strategy for obtaining parental consent for program evaluation was more cost effective than in previous studies. However, more than 20% of the data collection costs involved obtaining active written consent. Methodological and practical implications are discussed.
American Journal of Evaluation, Vol. 20, No. 2,
239-249 (1999)
DOI: 10.1177/109821409902000206
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